SOCIAL PROJECTS AND AWARENESS
We allocate €1.5 million to our Social Program 2019
The selected projects, led by non-profit social entities, will help people overcome poverty, promote social insertion and help improve quality of life.
Ignacio Galán at the presentation of the Social Program 2019.
Iberdrola has finalised the 2019 Social Program, which seeks to contribute to social development and improved quality of life for the most vulnerable people in Spain.
Throughout 2019, the company will work closely with 54 social entities, benefiting over 80,000 people through an investment of €1.5 million. The selected projects focus their efforts on social inclusion, with special attention to children, disabled people and people with serious illnesses.
In addition, these initiatives will encourage volunteering and contribute towards creating direct jobs. In this edition alone, the program will involve 200 direct jobs and 250 volunteers.
The call is open to private non-profit institutions based in Spain with public utility status pursuing aims that are in the public interest and carrying out their activities in Spain. The requesting social entities were able to submit their proposals until 18 June 2018 and it was an indispensable requirement that they demonstrate their experience in social projects and for their accounts from the most recent years to have been audited.
COMMITTED TO THE UN' SDGs
This initiative is characteristic of the company's commitment to society and is aligned with the United Nations' Sustainable Development Goals (SDG) for 2030, integrated into the company's business strategy. Specifically, Iberdrola's Social Program focuses its efforts on meeting goals 1 (no poverty), 3 (good health and well-being), 4 (quality education), 5 (gender equality), 10 (reduced inequalities) and 17 (partnerships for the goals).
Iberdrola, through its Social Program, has already allocated over 8 million euros to social initiatives in Spain that have benefited a total of 270,000 people. Since this plan was launched in 2010, we have promoted over 300 projects that have contributed to social inclusion, especially that of children, young people and women in vulnerable situations.
IBERDROLA SOLIDARITY AWARDS
On 11 December, Iberdrola held its Solidarity Conference in which the group's Chairman, Ignacio Galán, presented the II Iberdrola Solidarity Awards in recognition of the work carried out by some of the associations that work with the company. Inspired by the United Nations' Sustainable Development Goals (SDG), the event was attended by the Spanish Government's High Commissioner for the 2030 Agenda for Sustainable Development, Cristina Gallach.
The awards went to the following institutions this year:
- End Poverty Award: Tomillo Foundation.
- Reduce Inequality: Spanish Association of the Deaf and Blind (Asocide).
- Health and Wellbeing: Proyecto Hombre and Aspanion.
MAIN PROJECTS AND INITATIVES
The company was once again the main sponsor of the 7th Valladolid March for Cancer, which on 28 October filled the central streets of this Spanish city with green t-shirts, far exceeding expectations and breaking the 2017 record with 53,000 marchers.
7th Valladolid March for Cancer. Video voice transcription (Spanish version) [PDF]
The initiative arose from a collaboration agreement signed in 2016 between Iberdrola and the Spanish Cancer Association (AECC) with the ultimate aim of gathering more resources for cancer research.
TOGETHER AGAINST CANCER
The Iberdrola's Chairman, Ignacio Galán, and the Chairman of the Spanish Cancer Association (AECC), Ignacio Muñoz Pidal, have renewed the collaboration agreement signed in 2015 for their two institutions to work together on disseminating information and organising awareness campaigns. The key goal is to increase the amount of needed money and work that goes towards cancer research.
Together against cancer, making our commitment stronger.
Video voice transcription (Spanish version) [PDF]
As part of the agreement, Iberdrola has launched Together against Cancer, a pioneering charity initiative in Spain in which the electricity company invites customers to make a monthly contribution to the AECC through their electricity or gas bills. Iberdrola promises to match its customers' chosen contribution, which may be 25 cents, 50 cents or €1 a month. This campaign is aimed at clients of Iberdrola Spain with are in the free market, around 7.3 million euros.
After the first year, the company has gotten roughly 45,000 customers to join the initiative. Bearing in mind that the company matches each customer's donation, this means nearly €200,000 will go entirely to cancer research.
Iberdrola has collaborated on the Don't look the other way campaign that the Ministry of the Interior has launched for the International Day for the Elimination of Violence against Women to raise awareness amongst citizens of the need to combat and prevent this social problem.
The campaign was presented by the Minister of the Interior, Fernando Grande-Marlaska, alongside the Iberdrola Compliance Manager Dolores Herrera. "We all have to make this campaign's slogan, Don't look the other way, our own, and cease to be witnesses to become active participants, in this case, of awareness raising, to try to end this severe social problem," Herrera stated.
The Minister of the Interior, Fernando Grande-Marlaska, presented the campaign alongside the Iberdrola Compliance Manager Dolores Herrera (in the centre).
The Don't look the other way campaign is a pioneering virtual reality initiative being promoted by the Ministry of the Interior and the Ministry of the Presidency through the Delegation against Gender Violence, made up of three videos recorded with 360º technology in which different kinds of abuses against women are shown and the viewer is made an active witness of the events. Iberdrola's Digital and Social Media Division helped to create the video.
The campaign is comprised of three videos in which the viewer's perspective is that of the victim, youth and witnesses. Video voice transcription (Spanish version) [PDF]
Iberdrola promotes equality in all areas, as well as the protection and empowerment of women, as it considers this question to be one of the Sustainable Development Goals with the highest priority to achieve a better society for all.
The company is part of the Companies for a society free of gender violence initiative, launched by the Government Gender Violence Delegation in 2012 with the goal of taking advantage of the potential of business as an agent of social awareness.
Likewise, Iberdrola includes, in its Equal Opportunity and Reconciliation Policy [PDF], a section dedicated to the fight against gender violence through the establishment of specific programs that include protection, support and information measures, to accompany and protect the victims.
For the fourth consecutive year, the Iberdrola Social Program 2018 has selected a project operated by Fundación Down Madrid to improve workplace inclusion for young people with intellectual disabilities and Down syndrome. Iberdrola's foundation in Spain has managed to support 300 youngsters since 2014, all of whom have received training at Down Madrid's occupational centre in Tres Olivos in the northern part of the city.
The Chairman of Fundación Iberdrola España, Fernando García, and the Manager of Fundación Iberdrola España, Ramón Castresana, visited the facilities with the Chairman of Fundación Down Madrid, Inés Álvarez, and centre manager, José Manuel Araque. They got a first-hand look at the daily training received by around 60 young people (aged 22 to 35 years) with intellectual disabilities and at risk of social exclusion.
Around 60 young people with Down Syndrome receive training to join the job market. Video voice transcription (Spanish version) [PDF]
Using social entrepreneurship methodology, the organisation nurtures participants' personal development and provides opportunities for social-labour inclusion. After receiving these courses, youngsters are able to add to their officially recognised training and become better prepared for the job market.
Iberdrola has been running the "Lights and Action" educational project since 2012, in collaboration with the Fundación Tomillo, which helps Madrid's young students to increase their labour insertion and employability possibilities by providing them with additional training to that received in the Basic Professional Training (FPB) courses on Electricity, Business Administration and Computer Science.
In addition, students will improve their English skills, something vital when paving the future for these students to secure a job. With this project, the company is strengthening its commitment to Sustainable Development Goals No. 4 (Quality education), No. 8 (Decent work and economic growth) and No. 10 (Reduced inequalities).
Ignacio Galán with the students of the "Lights and Action" project.
Through Iberdrola's Corporate Volunteering Program, different employees of the distribution, generation and supply, HR, and occupational health and safety areas participated as volunteers in training the students on Electricity Generation and Distribution, Energy Efficiency, Communication and Relations with Customers, Labour Insertion, and Occupational Health and Safety.
Iberdrola also collaborates with Fundación Tomillo in another educational project. Los Olivos (local community in Madrid), aimed at helping children with a variety of difficulties to improve their classroom performance, develop their potential and successfully complete their studies.
Fundación Tomillo pupil. Video voice transcription (Spanish version) [PDF]