Innovation is one of the main tools for a company to guarantee its sustainability, efficiency and competitiveness. In our case, our continued commitment to innovation has made us the most innovative Spanish utility, and the third most innovative in Europe, according to the European Commission's classification.
According to the first list published by Fortune magazine in 1955, 429 of the 500 most important companies in the world no longer exist. In a volatile society like ours, where the digital revolution is changing the way we consume, communicate and get information, companies — like species — must adapt to survive.
On October 29 and 30 Iberdrola group will be holding its Digital Summit for the fifth time. The event, which once more highlights the company's commitment to digitalisation, will bring more than 300 participants from 8 countries together at the Iberdrola Campus in San Agustín de Guadalix (Madrid, Spain) and be attended by a number of leading companies who specialise in digitalisation, such as Spotify, Amazon, L'Oreal and IBM.
Blockchain technology is not only the basis of the cryptocurrencyBitcoin. This system for carrying out verifications and secure transactions on the Internet promises to revolutionise the management of smart cities with Blockchain4Cities, an initiative to coordinate, integrate and control different city services with transparency, efficiency and privacy.
Plastic is environmentally harmful because it does not degrade: did you know that plastic bottles can take more than five centuries to break down? But, what if bottles and other plastic waste could be transformed to our advantage? Armed with this challenge, researchers from Rutgers University in the United States have created a 100% recycled and recyclable thermoplastic material which is now being used in construction. This led to the creation of the world's longest recycled plastic bridge located in the Scottish county of Peeblesshire.
At Iberdrola group we have begun a pilot project based on using blockchain to guarantee, in real time, that the energy supplied and consumed is 100% renewable. Using this technology, we have managed to link plants where electricity is produced to specific points of consumption, allowing the source of the energy to be traced. This increases transparency and ultimately encourages the use of renewable energy.