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Products and services for our customers

Smart solutions that drive electrification

R&D Energy efficiency Electric mobility Photovoltaic self-consumption Green hydrogen

We lead the electrification of the economy with clean technologies and new smart products and services that enhance the user experience in a transforming energy market.

We offer technological services adapted to our clients.
Our wide range of Smart Customer Solutions promotes efficiency, energy savings and the environment.

The electricity sector is the vector best suited to incorporate clean energies. For this reason, at Iberdrola we support the decarbonisation of the economy through greater electrification, especially in sectors such as transport, with solutions for electric vehicles, building, through heat pumps, and industry. To achieve this, we develop technologies and services that enable users to adopt more sustainable, intelligent and connected consumption models, integrating digital platforms, self-consumption solutions and advanced energy management systems.

Electrification of transport

Land transport

We promote the electrification of transport as part of our commitment to decarbonisation. Through innovative solutions and public-private partnerships, we develop charging infrastructures, encourage collective electric mobility and promote technologies that reduce emissions in land and maritime transport.

In Spain, we have deployed a public and private charging network with ultra-high-power stations, combined points for medium and short-duration use, and facilities with storage and photovoltaic canopies. We have also created specific hubs for buses and trucks, facilitating the daily charging of more than 650 electric buses through pioneering solutions with smart charging technologies. Our alliance with bp pulse has led to the TANGERINE project, which includes the installation of 1,220 high-power charging points in Spain and Portugal.

In the field of storage, the Sunbatt EVO project, together with SEAT and INGEDETEC, stands out, researching the use of second-life batteries in stationary systems, promoting the circular economy. We also participate in PERTE VEC CAPITAL with IRIZAR, validating charging prototypes powered by reused batteries from electric buses.

Furthermore, in 2023, together with AEDIVE and the CEO Alliance, we launched PIRVEP, the first collaborative platform that brings together all actors involved in the electrification of heavy road transport. With more than 270 partners, including manufacturers, logistics operators, infrastructure providers, customers and administrations, its goal is to accelerate the decarbonisation of a sector that, although representing only 1% of the fleet, generates 25% of road transport emissions. By 2025, PIRVEP expands its reach at the European level, integrating representatives into the E-Mobility Europe platform to drive the transition to cleaner and more competitive transport.

From Qatar, we promote the Intelligent EV Charging project, which develops smart charging and vehicle-to-grid (V2G) algorithms, optimising charging schedules according to system conditions and user preferences. In the same line, from Spain we participate in PLATGESTIR, a platform that will allow the electric vehicle to be integrated as a manageable asset within the grid, enabling bidirectional connection and new energy management models.

In Brazil, we lead the Corredor Verde, the country’s first electric corridor, with seventeen stations distributed along 1,100 km between Salvador and Natal. By 2025, the platform has more than 12,800 users and has managed more than 46,000 charging sessions. In Fernando de Noronha, we have implemented solutions powered by solar energy with storage, including strategic stations and the island’s first 100% electric buggy. We also developed the Electric Truck, designed for urban operations with opportunity charging connected to the low-voltage grid.

In the United Kingdom, we promote the expansion of infrastructure through agreements with local entities and companies. Notable collaborations include St Austell Brewery, which will install more than 300 chargers in pub car parks; Golf It! in Glasgow, where twelve chargers have been installed; the alliance with Devon County Council to deploy 130 points in rural locations. Additionally, ScottishPower is innovating with battery-backed chargers in areas with network limitations, offering ultra-fast charging without costly infrastructure upgrades.

Maritime

In Spain, we lead the decarbonisation of maritime transport with OPS systems that allow ships to connect to the onshore electricity grid and be supplied with renewable energy during their stay in port. This reduces emissions and noise, improves efficiency and avoids the use of auxiliary engines. The stations feature articulated arms for a safe and quick connection, and excess photovoltaic energy is used for collective self-consumption in the port environment.

Furthermore, in 2022, Iberdrola, together with more than 20 companies and organisations, launched the Net-Zero MAR Alliance, a collaborative non-profit platform aimed at accelerating the decarbonisation and electrification of the maritime sector and Spanish ports. Since its creation, the Alliance has tripled its members, reaching 70 associates, and from 2024 it has the support of Puertos del Estado and ten other port authorities, as well as various energy companies.

Electrification of heat and cold

We are committed to the electrification of heat as an essential pathway to decarbonise industry and urban environments. Through tailored technological solutions, we support companies and administrations in their transition towards a cleaner, more efficient and resilient energy model.

Energy efficiency in buildings

In the residential sector, we promote the energy refurbishment of homes through turnkey solutions that combine efficient electric heating and cooling with heat pumps, insulation improvements, energy supply and maintenance. This approach guarantees simplicity, quality and cost control for the customer.

From our innovation centre in Qatar, we have developed BEMS, an intelligent system that optimises energy consumption in buildings through explainable artificial intelligence, federated learning and real-time control, improving comfort and reducing operational costs.

In the United Kingdom, we have expanded the network of certified heat pump installers and collaborate with Energy Systems Catapult in the Warm Home Prescription programme, which improves health and comfort in vulnerable households through insulation and clean technologies.

In industry, we work on competitive solutions that replace fossil fuels with electric technologies such as industrial heat pumps, electric boilers and thermal storage. Between 2023 and 2025 we have designed projects to decarbonise production processes, such as GREEN HEAT ASTURIAS, which will electrify Bayer’s plant in La Felguera, and DESCARBAN, which will install a heat pump powered by 100% renewable electricity at the Grupo AN plant in Ávila.

Furthermore, in 2024 we are promoting the Q-Zero Alliance, a collaborative initiative that seeks to accelerate the decarbonisation of thermal demand in industry and buildings in Spain. With more than 120 member entities and the support of institutions such as the Polytechnic University of Madrid and Tecnalia, the Alliance has established itself as a meeting point to share challenges, achievements and solutions that allow progress in the energy transition without losing competitiveness.

Heat networks

In urban environments, we promote heat and cold networks powered by renewable sources and electric technologies. Notably, the Renewable Heat and Cold Network in Palencia is a pioneering project that will be operational by the end of 2025. It will combine biomass and heat pumps to cover more than half of the annual demand for heating and hot water, potentially reducing the energy bill by up to 30% and avoiding the emission of 25,000 tonnes of CO₂ per year.

Self-consumption

We promote self-consumption as a key tool to move towards a more decentralised and sustainable energy system. Through technological solutions and digital platforms, we encourage consumer participation in renewable energy generation. Digitalisation is essential in this strategy, with comprehensive processes that streamline project execution and improve efficiency.

In Spain, the Smart Solar initiative has implemented solar communities on more than 1,000 rooftops, centralising asset supervision and optimising production. In addition, we have incorporated Autogrid Flex, a platform developed together with Schneider Electric that predicts and distributes energy intelligently.

In Australia, we highlight projects in public infrastructure such as Westmead Children’s Hospital, with a 730 kW photovoltaic installation that generates more than 1 GWh per year and supplies 75 charging points for electric vehicles. Also at Adelaide Airport, where we installed a 2.3 MWp solar system producing 3,282 MWh annually, reinforcing its commitment to sustainability.

Regarding outreach activities, Iberdrola Clientes has created a simulation of a smart home in the Smart Home VR project, which features a virtual home in Virtual Reality with Smart Home products and a generative AI avatar that responds by voice to queries.

Energy management services

We promote intelligent energy management to move towards a more efficient and digital model. Through smart platforms and optimisation technologies, we help households, companies and cities manage their consumption, reducing costs and emissions.

In Spain, we have developed the Advanced Smart Assistant (ASA), which allows household consumption control and optimises electric vehicle charging. Recognised as the most innovative product in 2024, ASA integrates IoT devices and offers real-time recommendations. In the United Kingdom, its v3.0 version adjusts charging according to wholesale market prices.

In addition, together with Balantia we launched a platform to manage Energy Saving Certificates, facilitating access to incentives and promoting efficiency. We also drive the development of microgrids under the Microgrids as a Service model, which combine solar generation, battery storage and advanced software to offer local and resilient solutions.

In the urban Smart Cities field, we collaborate with municipalities and developers on projects such as ATELIER, which demonstrates the potential of Positive Energy Districts: areas capable of generating more renewable energy than they consume, creating surpluses that can be shared with the surrounding environment.

Customer experience

We improve the user experience across all channels: web, landing pages, apps and private area. We have launched an intelligent search engine based on AI and an algorithm that calculates in real time solar production and the efficiency of solutions such as aerothermal energy, accessible via the app.

In Mexico, the digitalisation of commercial processes with Salesforce has automated workflows, centralised information and generated real-time reports, improving efficiency and customer service. In addition, we developed the Commercial Portal, which centralises requests, automates billing and tracking, and generates documents such as emission factor letters. It includes modules such as Smart Solar, with future extensions.

In Brazil, the Conexão Digital project drives modernisation of the customer experience and digital inclusion. Highlights of 2024 include the new Virtual Agency, with more services and functionalities, and the Unified Application, which offers a more agile and practical experience.

In Spain, the claims area has created a new internal service to accelerate customer handling, GregorIA, an artificial intelligence designed to automate the document management of claims to speed up processing.

In the United Kingdom, the Bruce assistant analyses customer calls of different types to extract key information and continuously improve customer service.

Green hydrogen

We are committed to green hydrogen as a strategic solution to decarbonise sectors where direct electrification is complex. This energy vector, obtained by electrolysis using renewable sources, replaces fossil fuels in intensive processes, contributing to a cleaner and more flexible system. With more than fifty projects in eight countries, we work on the production, distribution and application of hydrogen and its derivatives.

In Spain, we are expanding the capacity of the Barcelona hydrogen refuelling station to supply more than forty buses and developing plants such as Benicarló (1.25 MW) and Castellón together with bp (25 MW), which will produce up to 2,800 tonnes annually. We also lead initiatives to reduce costs in plants and develop refuelling stations for heavy vehicles.

At a European level, we participate in projects addressing advanced hydrogen storage; technologies for ammonia decomposition, which allow obtaining practically pure hydrogen; energy vector integration, creating systems that combine electricity, hydrogen and other resources; and innovative liquefaction systems based on technologies such as magnetic refrigeration.

In Brazil, we are developing the HIDROGÊNIO VERDE project, which will produce hydrogen from solar energy to supply vehicles in Brasilia, contributing to the decarbonisation of transport.

Electrification of heat and cold

We are committed to the electrification of heat as an essential pathway to decarbonise industry and urban environments. Through tailored technological solutions, we support companies and administrations in their transition towards a cleaner, more efficient and resilient energy model.

Energy efficiency in buildings

In the residential sector, we promote the energy refurbishment of homes through turnkey solutions that combine efficient electric heating and cooling with heat pumps, insulation improvements, energy supply and maintenance. This approach guarantees simplicity, quality and cost control for the customer.

From our innovation centre in Qatar, we have developed BEMS, an intelligent system that optimises energy consumption in buildings through explainable artificial intelligence, federated learning and real-time control, improving comfort and reducing operational costs.

In the United Kingdom, we have expanded the network of certified heat pump installers and collaborate with Energy Systems Catapult in the Warm Home Prescription programme, which improves health and comfort in vulnerable households through insulation and clean technologies.

In industry, we work on competitive solutions that replace fossil fuels with electric technologies such as industrial heat pumps, electric boilers and thermal storage. Between 2023 and 2025 we have designed projects to decarbonise production processes, such as GREEN HEAT ASTURIAS, which will electrify Bayer’s plant in La Felguera, and DESCARBAN, which will install a heat pump powered by 100% renewable electricity at the Grupo AN plant in Ávila.

Furthermore, in 2024 we are promoting the Q-Zero Alliance, a collaborative initiative that seeks to accelerate the decarbonisation of thermal demand in industry and buildings in Spain. With more than 120 member entities and the support of institutions such as the Polytechnic University of Madrid and Tecnalia, the Alliance has established itself as a meeting point to share challenges, achievements and solutions that allow progress in the energy transition without losing competitiveness.

Heat networks

In urban environments, we promote heat and cold networks powered by renewable sources and electric technologies. Notably, the Renewable Heat and Cold Network in Palencia is a pioneering project that will be operational by the end of 2025. It will combine biomass and heat pumps to cover more than half of the annual demand for heating and hot water, potentially reducing the energy bill by up to 30% and avoiding the emission of 25,000 tonnes of CO₂ per year.