PERSEO: Iberdrola's startup program
More than 15 years committed to start-ups and business innovation as a brand value
Iberdrola's startup programme - PERSEO - aims to facilitate the group's access to the technologies of the future while fostering the development of a global ecosystem of startups in the electricity sector with a focus on sustainability. Iberdrola has EUR 200 million for this purpose, invested through its portfolio of investments in startups, its PERSEO Venture Builder unit, pilot projects, the launch of the Iberdrola Startup Challenge and the Andromeda fund for investments in sustainable technologies.
Our firm commitment to business innovation has been structured since 2008 through PERSEO, Iberdrola's start-up programme. A tool created for the purpose of introducing innovation in the company through various programmes and facilitating its potential application in tangible business cases that generate significant value for Iberdrola.
Since its creation, the programme has invested more than 125 million euros in supporting open innovation and creating synergies with start-ups that develop innovative technologies and business models. The focus is on those that improve the sustainability of the energy sector through greater electrification and decarbonisation of the economy.
PERSEO uses instruments such as venture capital investments, strategic alliances, start-up competitions and pilot projects or Proof of Concept (PoC) as tools, with the aim of maximising the channelling of innovation into our company for constant improvement.
Keys to the programme
125 M€ invested
9 companies in our portfolio
Challenges Open Innovation Tool
10 challenges launched anually
+ 500 proposals received each year
Venture Builder Program
For creating and investing in companies
+7.500 start-ups in
Increasing at a rate of 300 per year
Access to technology in real cases
+25 real pilot projects per year
First major technology fund for energy transition
300 M€ for investing in scaleups
PERSEO's mission and strategic sectors
PERSEO's mission to generate added value for the company through the application of innovation in the business is divided into four complementary objectives: early identification of key trends, promotion of entrepreneurial culture, support for disruptive business models and boosting economic revitalisation. In turn, the programme is applied transversally in six strategic sectors for Iberdrola.
Objetives of the programme
Early identification of key trends for the future of the company
Fostering a culture of innovation and entrepreneurial activity
Access to ground-breaking tecnologies and business models
Stimulation of industrial sectors with high potential for growth and promoting economic and social revitalisation
Main areas of interest
Smart solutions for residential, commercial and industrial customers
- Devices for smart homes/buildings
- Energy management platforms
- Customer loyalty tools
- Electric heating, etc.
Solutions for the power grid of the future
- Technologies for smart grids
- Advanced automation
- Grid resilience technologies
- Reliability and efficiency, etc.
Management of distributed energy resources
- Battery control technologies
- Thermal electric power
Renewable energy integration technologies
- Flexibility platforms
- Energy storage
- Green hydrogen
Advanced operation and maintenance technologies
- Platforms based on data
- On-line supervision
- Augmented Reality, etc.
Electric mobility solutions
- Charging infrastructure
- Mobility platform
Solutions that drive sustainability
- Circular economy
- CO₂ sequestration based on natural solutions
- Promoting biodiversity
Investment portfolio: which start-ups do we invest in?
Iberdrola's start-up programme - PERSEO - has focused its activities on analysing business opportunities and technological collaboration with start-ups or emerging companies around the world, analysing 300 companies each year and creating an ecosystem of more than 7,500 entrepreneurial companies, including unicorns (companies valued at more than 1 billion dollars) such as Wallbox and Stem Inc. At present, this investment instrument holds a portfolio of nine companies, check them out!
Andromeda: first major technology fund to accelerate energy transition and sustainability
Iberdrola's start-up programme - PERSEO - is participating in the alliance with Seaya Ventures, together with Fond-ICO Next Tech and Nortia Capital, to launch Spain's first major technology fund to accelerate the energy transition and sustainability: Andromeda.
The fund, with a target size of EUR 300 million, invests in European technology scale-ups related to sustainability, energy transition, electrification of the economy, and other areas such as sustainable agriculture and the circular economy.
In August 2022, the company closed its first investment by backing the 011H construction company's initiative, whose main objective is to optimize the design and construction process of carbon neutral buildings, making them easily repeatable and scalable.
This is the first large technology venture capital fund that contemplates specific sustainability objectives in line with article 9 of the European Union Regulation, with clear and measurable environmental, sustainability and governance (ESG) criteria, which are very present in Iberdrola's corporate identity and management.
PERSEO Venture Builder: new unit to support the energy transition
Within PERSEO, the Iberdrola group has launched Perseo Venture Builder, a new unit to create from scratch businesses to support electrification - initially focusing on areas such as recycling and the circular economy - and in sectors that are difficult to decarbonise, such as industrial heat production and heavy transport.
The short-term objective of this initiative is to develop new lines of action in the coming years, with the aim of boosting industrial sectors with high growth potential and thus promoting economic and social revitalisation.
The activity of Perseo Venture Builder will focus on the creation of innovative companies with the participation of other technological and industrial groups and also contemplates public-private partnerships. It will operate mainly in Spain, but does not rule out the promotion of activities in other markets where Iberdrola operates.
What does PERSEO bring to entrepreneurs?
Iberdrola is a strong advocate of open innovation, enabling companies to go beyond their boundaries and develop cooperation with external organisations and professionals.
What do we offer?
Between 1 and 5 million euros
Co-investment with venture capital companies and funds
Access to large volumes of data
Testing technology in a real environment
Access to Iberdrola’s ecosystem
Access to market know-how and key technologies
Through PERSEO, the group conducts more than 25 pilot tests of new technologies per year, which serve as a first step towards establishing a commercial relationship or partnership with startups. In addition, in recent years the group has launched numerous challenges in which more than 1,100 startups have participated.
Beyond the financial contribution, PERSEO's support to these companies has been key in defining their product and business, offering them knowledge and access to Iberdrola's ecosystem. On the other hand, the work carried out with the startups has served our company as a technological antenna to find out where our sector is heading.
PERSEO launches an average of ten challenges per year, aimed at emerging technology companies from all over the world, with the objective of receiving proposals with innovative solutions to improve the company's operations, increasing our competitiveness and positioning us in new markets, while minimising our environmental impact.
Discover all the challenges launched to date on the Iberdrola Start-up Challenge page. Here are the latest ones:
From the Iberdrola Group's startup program, PERSEO, we launched a challenge in search of disruptive and efficient ideas to improve the monitoring of subway cabling and the detection of possible incidents.
- Facebook We are looking for innovative solutions to monitor the underground cabling of our electrical grid
- Twitter We are looking for innovative solutions to monitor the underground cabling of our electrical grid
- Linkedin We are looking for innovative solutions to monitor the underground cabling of our electrical grid
From Iberdrola’s start-up programme, PERSEO, we are launching a challenge in search of new ideas that will allow us to increase the concentration of oxygen in the water flowing through the turbines of our hydroelectric dams, so that the biodiversity of the area is protected and all the requirements of the hydrographic basins are met.
- Facebook We are looking for innovative solutions to increase the oxygenation of the water we turbine in our dams
- Twitter We are looking for innovative solutions to increase the oxygenation of the water we turbine in our dams
- Linkedin We are looking for innovative solutions to increase the oxygenation of the water we turbine in our dams
In addition to the challenges, and sometimes as part of the award to the winning start-ups, in PERSEO we carry out 25 pilot projects a year to test new technologies and business models offered by emerging companies, always aligned with the areas of interest of our businesses. These pilot tests in real environments are a key preliminary step in the search for companies with which to establish business relationships.
History of PERSEO
Iberdrola's corporate venture capital activity has evolved a great deal since its first steps, more than 15 years ago. Since the creation of the PERSEO programme in 2008, there have been many trials, experiences and learnings, until we have become what we are today. Our real achievement, at the end of the day, is to have succeeded in introducing innovation in the company and helping to apply it in tangible business cases that generate significant value for Iberdrola.
History of PERSEO
- 2022 Launch of Andromeda
- 2020 Launch of Venture Builder programme
- 2016 Creation of the programme Challenges and Pilots
- 2013 First investment in a Silicon Valley company (STEM)
- 2009 First investment in PERSEO
- 2008 Start of PERSEO
The work carried out within the PERSEO programme has led Iberdrola to win the international Corporate Startup StarsExternal link, opens in new window. award on seven occasions, which recognises the application of best practices and open innovation models in large companies.
In the 2022 edition, Iberdrola was ranked among the Top Corporate Startup Starts, the highest recognition of these awards, rewarding our commitment to innovation through the promotion and development of technological start-ups in the electricity sector worldwide with the aim of facilitating the group's access to the technologies of the future.